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The benefits of publicity are enormous. When massive amounts of people know who you are, what your product or service cheaps car insurance and how it can benefit them, your chance of obtaining new clients dramatically increases. The challenge cheaps car insurance that fancy ad campaigns, marketing research and publicity agents can represent a sizable investment. There are times when these resources may be appropriate. For most of us though, the best kind of publicity cheaps car insurance FREE PUBLICITY, or at least very low cost publicity. Here are the top ten ideas and resources about obtaining FREE PUBLICITY that I have collected over the years that may benefit your company.

1. Join organizations and associations and get involved. Become an active member in the organizations that represent your industry and speak on behalf of the organization to consumer groups and potential clients. Do thcheaps car insurance for free and with no hidden agenda of obtaining business, but rather as open info rmation to benefit the public.

2. Send out press releases. Notices of changes or improvements in your business can be sent to industry trade journals, local newspapers, association newsletters and corresponding associations. Always mention your company name and a brief comment about your service or product.